Specialty Mobile Apps provides retail dealers, consumers, vehicle manufacturers, and vehicle auction companies with highly customizable Mobile Application products, that operate on multiple platforms, such as, iPhone, iPod Touch, iPad, Android Mobile Phones, Android Tablet, and Kindle Fire which enable Specialty Reports' client companies an opportunity to communicate with their customers, and others, in the most technically advanced and creative methods currently available. Dealers can upload images, choose color themes, customize tabs, and create a fully branded experience. Once created, the mobile application is generated, packaged, and made available to the dealer's customers through the respective App Store. Specialty Mobile Apps makes it possible for dealers to maintain a custom made mobile application that allows their customers to access vital dealer and vehicle information right from their mobile devices! From hours of operation, to inventory to promotions to VIN history reports.